Telling the Stories Behind
the Food We Love
Photography-led content strategy for farms, food businesses, and the people who feed us.
Your story deserves
to be seen
You put extraordinary care into what you grow, make, and serve. But sharing that story — consistently, authentically, in a way that actually reaches the people who need to hear it — takes a different kind of work.
That's where I come in.
I'm Heidi Roth, and I partner with small farms, food businesses, and agricultural nonprofits to help them connect with their communities through content that feels honest and human — never generic or overly salesy.
Who I Work With
〰️
Who I Work With 〰️
Built for this world, not a generic marketing agency.
I work with people who care deeply about where food comes from and how it gets to the table:
Small farms and CSAs
Food producers, bakers, and makers
Restaurants and culinary operators
Agricultural nonprofits and food advocacy organizations
If your business is rooted in the food and agriculture space, I'd love to learn about what you're building.
"As an small business owner, I know I need to be active on social media, but it's always been daunting. Then I met Heidi. With her support, I felt confident that my message was reaching my audience, and that my audience was growing every single day, at a rate I've never been able to achieve on my own. I saw positive ROI during my first week of working with Crunch Creative. Heidi makes the whole process so seamless, I wish I'd hired her years ago."
Sarah Mock - Freelance Food and Agriculture expert and author
“It was a joy having Crunch Creative out to our farm to do a photo shoot for Shona’s Café! Chris and I love the work we do as farmers and love being able to share it. We really appreciate hearing from others that they have the same values when it comes to food. Farming is hard, but it can be very rewarding. This was one of those days that really lifted our farming spirits.”
Chris and Hanna Volmert -
Regeneration Acres
I was introduced to Heidi at a community event by one of our producers, and she also came highly recommended by one of our customers. Since working with Crunch Creative, we've seen excellent results with our website and social media. Our online presence is much more polished and professional and better reflects our Cooperative/Food Hub and the producers we represent.
Tina Sharp - Southwest Washington
Food Hub Market Manager
Ready to Tell Your Story?
No big pitch. Just a friendly conversation about what's possible for your business.
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